Google Posts, a content publishing feature teased by Google earlier this year, is currently being rolled out to all Google My Business users. While Google+ was widely unpopular and faded away not too long ago, Google Posts has a lot of potential for local businesses… Read More »Google Posts Rolling out for All Google My Business Users
Bringing various types of multimedia to the forefront, Facebook has launched a new ad format back in March that incorporates videos, images, and spruced-up elements within a single post. The new format is called: Collections. As shown in the example above, the new ad format is… Read More »Collections: Facebooks New Ad Format for Retailers
While display advertising and remarketing campaigns can prove to be an effective method of driving cheap traffic back to your website, there are certain drawbacks to investing in these type of campaigns. Typically, those concerns are related to low click-through rates and lack of covnersions,… Read More »Google Loses Advertisers & Revenue Due to Ads Appearing Next to Extremist Content
‘Tis the season to be jolly! With chestnuts roasting on an open fire and good ol’ Saint-Nick getting ready to deliver presents around the globe, a lot can be forgotten during the holiday season. Of course, while people are currently running amok over the next… Read More »Six Digital Marketing Tips for the Holiday Season
Want to better understand the social media landscape in 2016? This handy infographic uses whiskey to break down the type of content you’ll see on each platform. Originally posted on the official Rank Media Agency blog here: Social Media Explained with Whiskey.
Utilizing social media marketing for you business during the holiday season? Well, you’re in luck. I’ve provided an infographic below that I prepared over at Rank Media Agency exhibiting which social media platforms can help you generate a positive ROI this season. Additionally, I provide… Read More »The Social Media Holiday Season Guide [INFOGRAPHIC]
Inspired by both the bacon and hockey infographics I’ve posted previously on this blog, I decided to create my own handy infographic explaining social media with beer. I’m not artistic (at all), so feel free to critique any design elements below, but this is a comprehensive guide that also includes the content publishing platform, Tumblr, and the video-based social application, Vine. Looking at this graphic, one can tell that the social media environment is getting pretty crowded, and this doesn’t even include other popular sites/applications such as Flickr, Snapchat, Reddit, StumbleUpon, and SoundCloud. However, for those of you that are still not quite sure how some of these sites/apps work or want to impart some knowledge onto peers/family members, this will help you identify the main purpose of the major social media platforms.
Read More »Bottoms Up: Social Media Explained with Beer [INFOGRAPHIC]
Is your business in a position where online sales are stagnating, or even worse, declining? Are traditional marketing strategies just not helping you reach that next level? It might be time to explore the world of performance marketing and bring your business to the next level. Performance marketing provides small and medium sized businesses with extensive opportunities to create more exposure for their brands and create multiple revenue streams.
