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Edward Sturm & I chat about the latest Google update in SERPs, masking all URLs with a goto redirect. We also get into the larger fight happening behind the scenes. Google has been making it harder to collect search results at scale, from the removal of the num=100 parameter to these new Goto redirects. One possible explanation discussed in the episode is that Google is making it more difficult and expensive for AI companies and other automated systems to collect its search data.

Local visibility now starts long before a customer clicks. AI assistants, Maps, and search decide which businesses to trust based on reviews, reputation signals, and accurate listings. What’s evolved is how much weight those signals carry now and how precisely you have to handle them.

Learn how I used the Moz API MCP Server to build reports using wizardry *cough* Claude *cough*.

E934: Google’s quiet removal of the num=100 parameter sent shockwaves through the SEO tooling ecosystem. Many called it an apocalypse. Others barely noticed.

Discover effective Black Friday marketing strategies to boost your profits. Learn actionable tips to stand out and succeed this shopping season.

You have great ideas. Brilliant strategies. But bringing them to life often means long waits for developers, expensive contracts, and off-the-shelf tools that don’t quite fit your needs. You're a marketer, not a coder.

In this episode of AI Chronicles, host Kyle James speaks with Jonathan Berthold, VP of Revenue at Moz, about the integration of AI in marketing and SEO. They discuss Jonathan's journey to Moz, the implementation of AI tools, and the impact on both client success and internal processes. The conversation also explores the future of AI in SEO and how it is reshaping the digital marketing landscape.

Are local business reviews impacting how you show up in LLMs? Explore how customer reviews, from sentiment to keyword relevance, are crucial for optimizing your visibility and recommendations in AI-powered search.

Future-proof your SEO strategy with Relevance Engineering, a new framework for AI search. Learn how to optimize content for LLMs, build topical authority, and adapt to Google's AI Mode for increased brand visibility.

E684: Jonathan Berthold, a senior executive at SEO data company, Moz, joins the pod! We go deep into one of the biggest questions in digital marketing: Is SEO dead in the era of AI?

With LLMs becoming savvier and faster, more marketing teams are looking for ways to implement AI solutions to unlock creativity and untapped potential. Here are five AI-powered workflows that combine the Moz API and Relevance AI to take your marketing efforts to new heights.

If your SEO isn’t making money, it’s broken. Traffic, impressions, and dwell time might look good on paper, but they mean nothing without results that grow your bottom line. Too often, marketers waste time chasing vanity metrics instead of targeting keywords that drive revenue.